University of Calgary Spy Hill Campus

There’s just something so appealing about a cut-out metal sign. Maybe it’s the crisp lines and finished sheen. Or it could be our association with steel, innovation and strength. When paired with a clean sans-serif font, it can make a business slogan appear cutting-edge. Or, with the right imagery, it can become a nostalgic design that brings to mind classic motorcycles. Want to pair metal with illumination? No problem! Some backlighting can easily turn your sign into a 24/7 advertisement with a beautiful halo effect.

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